Malin brings long-term experience working alongside leading hospitality and lifestyle brands to shape a clear sonic identitiy that is deeply aligned with each brand’s vision, values, and overall guest experience.

Drawing on an extensive local and international network, Malin curates and books DJs who are aligned with each brand’s culture, aesthetic, and musical direction. She builds trusted rosters tailored to the venue, audience, and time of day, ensuring every booking supports a cohesive and intentional sound experience. Malin of course typically DJs herself at the venues she's working with.

Malin develops thoughtful, well-structured programming schedules and manages all artist coordination from briefing to execution. She provides clear guidance to DJs in advance, covering musical direction, set expectations, timings, technical details, and operational logistics such as invoicing. Acting as a central point of contact, she ensures smooth communication, reliable delivery, and ongoing quality control, maintaining consistency across all programming.

• Help identifying of your venue's musical identity, tailored to fit your brand and ambiance
• Creating a suitable DJ rooster and full scheduling
• Briefing DJs on what to play, when and how, as well as who to invoice including all guidelines
• Making sure the music in all parts of your venue perfectly fits the vibe to elevate the guest experience